Fall armyworm in Africa: communicating out of a crisis

Interview 1

Take a quick look at the map of the fall armyworm invasion. It gives you a good feel for the number of smallholder farmers in sub-Saharan Africa directly affected by a small caterpillar eating their staple crop – maize – at a rapid rate. As a communication professional working in agriculture, it has been the first time I have found it so easy to explain my work – “ah yes, you are working on this ‘worm’… it is causing so many problems for farmers here” is the response I now get.

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